Shelf Reliance Convention 2012: GO Realize Your Thriving Life
Shelf Reliance consultants from all over North America (and even a few from Japan!) showed up in full force at the Salt Palace on April 12th to 14th for the second annual Shelf Reliance convention. The theme for this year’s convention was GO: Realize Your Thriving Life, and for the three days of the convention Shelf Reliance consultants, employees, and executives all thrived together as we learned about new products and tools at general sessions, listened to tried and true tips at workshops by consultants, and met and networked with new people.
If you weren’t at convention, or if you still haven’t had enough, here’s an overview of what happened:
Thursday started convention off with tours of our new headquarters in American Fork, and then registration and a casual opening reception. The executive team also met with the advisory board.
The opening session of convention began with a very special performance by the Backorder Boys, made up of our very own executive team! After a great song about Shelf Reliance, some amazing choreography, and even a little rap, Jason Norton welcomed everyone to convention and he, Steve Palmer, and Jason Budge spoke about this year’s theme and how we can GO realize our thriving lives. Steve and Jason then hosted the first-ever THRIVE vs. Grocery Store Iron Chef competition. Our very own Chef Todd went head to head with Chef Troy from the acclaimed Chef’s Table restaurant in Orem to see who could make the best stroganoff in 25 minutes.
While the two chefs cooked away furiously onstage, Steve introduced our newest THRIVE products: reformulated Whole Egg Powder that now has even fewer ingredients, Egg White Powder that will make cooking with egg whites even easier, Scrambled Eggs mix especially for cooking up eggs on their own, 10 Grain Pancake Mix for heartier breakfasts, and reformulated Instant Milk that received better scores than fresh milk in a university lab test.
Jason Norton also announced another exciting new THRIVE product: The THRIVE Smart Start pack. This package was designed to help people understand and use the Q and the THRIVE products they receive on it. The Smart Start Pack includes three monthly Q shipments with all the products preselected for you and recipes developed especially for each month of supplies. The Q Smart Start pack will help people learn how to cook with THRIVE every day, and offers a variety of 52 different THRIVE products from every category so that they can decide which products they want to put in their Q.
Next Jason unveiled some other great tools for consultants. First, he announced the launch of a new redesigned Back Office site, shelfreliance.com/myoffice. This site will make it even easier for consultants to manage their Shelf Reliance businesses. One of the biggest features of the new site is the dashboard, which lets you see how your business is doing at a glance with simple graphs and reports on sales, commissions, and Qs. My Office also uses intuitive menus to organize links into logical categories, streamlining the business process further. My Office will be available starting April 21st, but the old Back Office will still be available for another 90 days to ease the transition between the two sites.
Jason also revealed a new option for consultant websites. This new site has a landing page with four categories so potential customers can decide whether to buy emergency products, learn about and purchase THRIVE foods, host a party, or become a consultant. Easy menus on the side of the page will help people navigate, and videos for each of the categories provide more information. This consultant website option also has an attached blog page, making it easy for customers to keep up with their consultant’s blog.
Finally Jason announced the ASAP bonus. This bonus (Additional Sponsor Advanced Pay) allows anyone who enrolls a consultant to receive their $50 dollar bonus by the next week, allowing them to receive their rewards, well, ASAP!
After the main session, consultants got a chance to sample new THRIVE products and browse through the convention store. The Store offered all the new products that had just been announced, as well as logo merchandise like shirts, hats, and blender bottles (which were modeled by employees in the fashion show at the end of the main session).
Friday afternoon another general session started off with a Q&A session with a panel of THRIVE experts. Food scientist Ian Ishii, Chef Todd, and Adam Womble, an employee in research and development, answered questions about THRIVE submitted by consultants. After that, Chef Todd gave a cooking demonstration, showing us how to make four delicious THRIVE recipes. Live music for the session was provided by Director of Sales Scott Dalton and his wife, Mami.
Friday night was Recognition Night, which included dinner and several musical numbers by professional singers. Consultants were recognized by rank, came onstage to shake hands with the executive team, and received pins and certificates for rank advancements.
Saturday started with workshops, and a general session was held that afternoon. Lindsay Budge and Amy Palmer spoke about Thriving Nations and some of the projects it is currently funding, and introduced a video about the trip Jason Norton, Steve Palmer, and Jason Budge took to Ecuador last year to participate in some of the Thriving Nations programs that are underway there. Then keynote speaker Kris Belcher spoke to us about overcoming challenges. Though her challenges came in the form of cancer, multiple surgeries, and eventually blindness, Kris taught us how to persevere in the face of all types of adversity.
Convention ended Saturday night with a closing party. The Shelf Reliance’s Got Talent show included 11 performances by contestants, interspersed with commentary by some very interesting judges. There was also live music provided by the Utah Jazz quintet, including Scott and Mami Dalton and their 12-year-old daughter Erika. Performances varied from singing and dancing to accordion, comedy, and even synchronized swimming. The judges chose the finalists, and then the audience awarded first place to Janette Franson (singing a Shelf Reliance version of Reflection), second place to Patty Dickerson (comedy), and third place to Dave Decker (singing/guitar). After the talent show, Jason Norton announced the upcoming contest, for which the 25 top point earners will be going to sunny Costa Rica. Jason also announced that the 2013 Shelf Reliance convention will be held at the Utah Valley Convention Center in Provo on March 21st–23rd. Finally, we ended convention with a bang with an unforgettable performance by the legendary ’80s band the Harvesters, made up of Jason Norton, Steve Palmer, Jason Budge, Eric Morgan, and Court Shepherd.
Convention is a great time to meet new people, learn more about Shelf Reliance and THRIVE, and recommit to your business. We know you’ve all had some great experiences while you were at convention, so let us know what they were! Leave a comment below to share your convention stories and comments with us.